The Impact of Technology and Market Focus on Eco-Innovation (Empirical Study for Surabaya Manufacturing Companies in Surabaya Industrial Estate Rungkut)

Klika Fania Salsabila and Wiwiek Dianawati (2019) The Impact of Technology and Market Focus on Eco-Innovation (Empirical Study for Surabaya Manufacturing Companies in Surabaya Industrial Estate Rungkut). International Journal of Innovation, Creativity and Changes, 9 (8). pp. 1-13. ISSN 2201-1315, eISSN: 2201-1323

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Abstract

The purpose of this study is to obtain empirical evidence regarding the effects of Technology and Market Focus on Eco-Innovation. This research was conducted by the method of questionnaire distribution to manufacturing companies in Surabaya Industrial Estate Rungkut (SIER). The variables used were eco-innovation, technology, and market focus. The population used in this research were 115 manufacturing companies in SIER. The analytical method used was multiple linear regression with SPSS version 20. From the results of hypothesis testing it has been found that technology and market focus have a positive effect and are proven to be significant to eco-innovation.

Item Type: Article
Uncontrolled Keywords: Eco-innovation, technology, market focus
Subjects: H Social Sciences
H Social Sciences > HD Industries. Land use. Labor > HD5701-6000.9 Labor market. Labor supply. Labor demand
H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: 04. Fakultas Ekonomi dan Bisnis > Akuntansi
Creators:
CreatorsNIM
Klika Fania SalsabilaUNSPECIFIED
Wiwiek DianawatiNIDN0014126104
Depositing User: Tn Sugeng Riyanto
Date Deposited: 16 Dec 2020 13:20
Last Modified: 16 Dec 2020 13:20
URI: http://repository.unair.ac.id/id/eprint/101356
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