PENGARUH KUALITAS JASA PERSPEKTIF ISLAM TERHADAP KEPUASAN DAN LOYALITAS PELANGGAN HOTEL GRAND KALIMAS DI SURABAYA1)

Fitria Solahika Salma and Ririn Tri Ratnasari, Dr.,SE.,M.Si (2015) PENGARUH KUALITAS JASA PERSPEKTIF ISLAM TERHADAP KEPUASAN DAN LOYALITAS PELANGGAN HOTEL GRAND KALIMAS DI SURABAYA1). Jurnal Ekonomi Syariah Teori & Terapan, 2 (4). pp. 322-339. ISSN 2407-1943 ; 2502-1508

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Abstract

This study intends to know the influences of service quality perspective Islamic on the satisfication and the customer loyalty of Grand Hotel Kalimas in Surabaya. In achieving the aim, this study uses quantitative approach particularly in path analysis. Questioner is used in this study as primary data source of this study, moreover the data sampling of this study taken from 30 respondents. Meanwhile, method of data collection uses probability sampling with accidental sampling approach. For the results, the writer finds that the quality of perspective Islamic gives significant impact toward the satisfication of the customer, but it does not give significant impact toward the loyalty of customer. However, the satisfication of the customer gives significant influence toward the loyalty of the customer, Islamic perspective of service quality indirect effect on customer loyalty.

Item Type: Article
Uncontrolled Keywords: service quality of perspective Islamic, satisfication of customer, loyalty of customer, and sharia hotel
Subjects: K Law > K Law (General) > K1-7720 Law in general. Comparative and uniform law. Jurisprudence > K(520)-5582 Comparative law. International uniform law > K3740-3762 Education
T Technology > TX Home economics > TX901-946.5 Hospitality industry. Hotels, clubs, restaurants, etc. Food service
Divisions: 04. Fakultas Ekonomi dan Bisnis > Ekonomi Syariah
Creators:
CreatorsEmail
Fitria Solahika Salmafitriasolahikasalma@yahoo.com
Ririn Tri Ratnasari, Dr.,SE.,M.Siriratnasari@gmail.com
Depositing User: Ny Etika Feri W.
Date Deposited: 21 Jun 2017 18:46
Last Modified: 21 Jun 2017 18:46
URI: http://repository.unair.ac.id/id/eprint/58313
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