Items where Author is "Ayu, Melinda Ratna Puspa"
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Article
Sukoco, Badri Munir and Ayu, Melinda Ratna Puspa (2013) Pengaruh Message Framing dan Endorser pada Sikap Konsumen terhadap Bank Syariah. Jurnal Manajemen Usahawan Indonesia, 42 (3). pp. 185-199. ISSN 0302-9859