Factors Influencing Intention to Use SPayLater in Indonesia

Rezki Orientani, - and Masmira Kurniawati, - (2021) Factors Influencing Intention to Use SPayLater in Indonesia. Jurnal Manajemen Bisnis, 8 (2). pp. 285-294. ISSN 2088-7086, eISSN : 2621-1971

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Abstract

Payment instruments are part of technological developments. The existence of this development is utilized by finance companies such as peer-to-peer lending technology. Peer-to-peer lending in Indonesia continues to increase, one of the products of peer-to-peer lending companies is SPayLater which is a product of Shopee Indonesia and PT. Lentera Dana. This study provides an overview of the effect of perceived ease of use, perceived usefulness, perceived compatibility towards attitude toward using and perceived cost, subjective norm, personal innovativeness on intention to use. This study uses a quantitative method by distributing 250 online questionnaires to Shopee consumers. Data analysis was carried out using SEM and assisted by PLS 3 software. The results of this study indicate that perceived ease of use does not affect attitude toward using SPayLater payment system, perceived cost and personal innovativeness do not affect intention to use the SPayLater payment system, while perceived usefulness, perceived compatibility, attitude toward using and subjective norm affect the intention to use the SPayLater payment system.

Item Type: Article
Uncontrolled Keywords: Pay Later, Intention to USe, TAM, Perceived Cost, Perceived Compatibility, Subjective Norm
Subjects: H Social Sciences
H Social Sciences > HF Commerce
H Social Sciences > HF Commerce > HF5410-5417.5 Marketing. Distribution of products
Divisions: 04. Fakultas Ekonomi dan Bisnis > Manajemen
Creators:
CreatorsNIM
Rezki Orientani, -UNSPECIFIED
Masmira Kurniawati, -NIDN0025037507
Depositing User: Tn Sugeng Riyanto
Date Deposited: 01 Mar 2022 01:04
Last Modified: 01 Mar 2022 01:04
URI: http://repository.unair.ac.id/id/eprint/113852
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