Sri Widati, - and Siti Aifatus Solekhah, - (2018) The Higher Price of Cigarettes and Students Intention to Stop Smoking. In: Proceedings of the 2nd International Symposium of Public Health - ISOPH. SciTePress, Surabaya, pp. 342-346. ISBN 978-989-758-335-3

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Abstract

The price of cigarettes in Indonesia is one of the lowest in ASEAN. The low price of cigarettes has been one of the triggering factors for the increase in the number of active smokers. We have proposed to raise the price in an effort to reduce smoking behavior. The purpose of this research is to see the effect of increasing cigarettes prices to stop smoking intention. This research is analytical and quantitative. Data collection was done by primary technique through 110 chosen respondents. The instrument for this research was questionnaire. This study was done in the Management Major of Economy and Business Faculty of Airlangga University. The result showed that variable of allowance had strong effect for respondents’ smoking behavior. There was no relationship between the rising price of cigarettes and the respondents’ intention to stop smoking. Respondents felt that they would buy cigarettes even at the higher price. Respondent also felt comfortable with their smoking behavior and that it had become a habit to do so

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