ZULFINA FAKHRUNNISAH, 090710319 M (2010) PELAKSANAAN/APLIKASI SIKLUS PUBLIC RELATIONS DI PONDOK PESANTREN SIDOGIRI. Thesis thesis, UNIVERSITAS AIRLANGGA.
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Abstract
Pondok Pesantren Sidogiri is modern salaf moslem college. Starting from the first build until now. This moslem college still has many devotee until overseas. The good management make the Sidogiri moslem college stronger than before. Perception about salaf moslem college is built by better effect in order to get positive image from people. How is the way of realization of the public relations cycle in salaf moslem college to raise the positive image this institute. Pondok Pesantren Sidogiri with a good management, as this search want to know the realization of cycle public relations in a moslem institution. This research has purpose to know what kind of idea and step that should be used by leader to raise and keep the positive image of the institute. This qualitative study appropriate with the study about the understanding a phenomenon about the public relations process of an moslem institution. The unit analysis that used is a naration that is got from the interview result which then it’s analyzed. This study use two data sources that are primary and secondary that relate with the purpose of research. At result, the leader of muslim college formulate the problems by identity everythings at the moment of it institution, then arrange a strategy that will be used to answer the problems by study innovation, social economic study, giving an assignment to santri (strict adherent of islam), existence of alternative media and form media. This strategy is implimentated to the internal and external public. And then it’s responsibility by the manager as the controller of the institute periodicly to the owner of the salaf moslem college.
Item Type: | Thesis (Thesis) | |||||||||
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Additional Information: | KKB KK-2 TSK 04 / 11 Fak p | |||||||||
Uncontrolled Keywords: | public relations cyle, moslem college, image | |||||||||
Subjects: | B Philosophy. Psychology. Religion > BL Religion > BL1108.2-1108.7 Religious Education H Social Sciences > HD Industries. Land use. Labor > HD59-59.6 Public relations. Industrial publicity L Education > LB Theory and practice of education > LB5-3640 Theory and practice of education > LB2300-2430 Higher education |
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Divisions: | 07. Fakultas Ilmu Sosial dan Ilmu Politik > Komunikasi 07. Fakultas Ilmu Sosial dan Ilmu Politik > Magister Media dan Ilmu Komunikasi |
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Depositing User: | Nn Anisa Septiyo Ningtias | |||||||||
Date Deposited: | 02 Sep 2016 13:38 | |||||||||
Last Modified: | 02 Sep 2016 13:39 | |||||||||
URI: | http://repository.unair.ac.id/id/eprint/37912 | |||||||||
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