Yanti Praptika, 121211232005
(2016)
The Representation of Masculinity in South Korean Reality Show
“The Return of Superman”.
Skripsi thesis, Universitas Airlangga.
Abstract
Korean wave in other words can be called as the globalization of Korean culture.
That globalization is not only spread through the music or K-Pop but also through
other media such as Korean Drama and also the reality show. One of the Korean
Show that is popular nowadays is The Return of Superman. This study would like
to discuss abut the representation of masculinity in Korea that is being represented
by the celebrity fathers in that show. By using textual analysis, the theory of
television culture by John Fiske, and the messages of masculinity by Ian M. Harris,
this study was going to reveal the way those celeb fathers represent the
masculinity in South Korea and then the result of the analysis would be concluded
so that it would draw out an ideology that is actually trying to be presented by that
reality show and then it would be related to the gender role in South Korea. The
result of the analysis shows that masculinity in The Return of Superman is not all
about strength and power but also about how to love their children and take care
of their family. The Return of Superman is trying to show the ideology that
superman masculinity is not only about strength and power but also about helping
and respecting women in their gender role. This could be a part of the
government’s effort to realize the gender equality in South Korea.
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