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HARMOKO EDI SISWANTO, 100610169 (2011) ANALISIS PENGARUH EKUITAS MEREK (BRAND EQUITY) TERHADAP LOYALITAS MEREK (BRAND LOYALTY) PUSAT LAYANAN KESEHATAN UNIVERSITAS AIRLANGGA SURABAYA (Studi Pada Mahasiswa Universitas Airlangga). Skripsi thesis, UNIVERSITAS AIRLANGGA.

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