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NURRIANSYAH RAHADIAN, 041311233109 (2018) PENGARUH SERVICE QUALITY, SERVICE PRICING, CUSTOMER SERVICE, VALUE-ADDED SERVICES, CUSTOMER SATISFACTION, VARIETY SEEKING DAN SALES PROMOTION TERHADAP PERILAKU BRAND SWITCHING PENGGUNA OPERATOR KARTU SELULER. Skripsi thesis, UNIVERSITAS AIRLANGGA.