Items where Author is "Yetty Owl Lestari, -"
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Monograph
Sonny Kusumasondjaya, - and Nuri Herachwati, - and Yetty Owl Lestari, - (2002) Analisis Efektifitas Iklan Dengan Menggunakan Consumer Decision Model (COM). Laporan Penelitian. Lembaga Penelitian Universitas Airlangga, Surabaya. (Unpublished)