Sri Gunawan and C. J. Shieh and Yu Pei (2015) Effects of Crisis Communication Strategies and Media Report on Corporate Image in Catering Industry. Acta Oeconomica, 65 (S-2). pp. 399-411. ISSN pISSN: 0001-6373, eISSN: 1588-2659

RAMADANIA, 099812968 / M and Sri Gunawan and Jamaliah (2015) Country of Origin Effect and Animosity on The Attitude and Purchase Intention of Foreign Products. ASEAN Marketing Journal, 5 (1). pp. 59-68. ISSN p-ISSN 2085-5044, e-ISSN 2356-2242

Lydia Ari Widyarini, - and Sri Gunawan, - (2015) Predicting Consumer Purchase Intention on Fashion Products in Online Retailer: Integration of Self Determination Theory and Theory of Planned Behavior. International Journal of Emerging Research in Management & Technology, 6 (9). pp. 7-18. ISSN 2278-9359

Ramadania and Sri Gunawan and M. Rustam (2015) Cultural Similarity, Consumer Ethnocentrism and Product Necessity in Evaluation of Malaysian Products: Indonesian Consumer Perspective. 2nd Global Conference on Business and Social Sciences (GCBSS-2015), Procedia - Social and Behavioral Sciences, 211. pp. 533-540. ISSN 1877-0428