UPAYA PEMASARAN INTERNAL DALAM MENINGKATKAN FINANCIAL RETURN DAN KEPUASAN PELANGGAN INTERNAL DI RUMAH SAKlT PELABUHAN SURABAYA

NI G.A.M. RUSTIKAWATI (2003) UPAYA PEMASARAN INTERNAL DALAM MENINGKATKAN FINANCIAL RETURN DAN KEPUASAN PELANGGAN INTERNAL DI RUMAH SAKlT PELABUHAN SURABAYA. Thesis thesis, Universitas Airlangga.

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Abstract

Surabaya Port Authority Hospital (SPAH) has changed its status from a state owned enterprise under PT. Pelabuhan Indonesia ill into an independen private hospital. Although the admission rate has increased since its privatisation, it did not necessarily mean a surplus at the inpatient Ward.

Item Type: Thesis (Thesis)
Additional Information: KK TKA 33.04 Rus u
Uncontrolled Keywords: marketing, financial, kepuasan
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD9980.5 Service industries
H Social Sciences > HF Commerce > HF5410-5417.5 Marketing. Distribution of products
Divisions: 09. Sekolah Pasca Sarjana
Creators:
CreatorsNIM
NI G.A.M. RUSTIKAWATIUNSPECIFIED
Contributors:
ContributionNameNIDN / NIDK
Thesis advisorStefanus Supriyanto, Dr., dr., MS.UNSPECIFIED
Thesis advisorM. Bagus Qomaruddin, Drs., MSc.UNSPECIFIED
Depositing User: Mrs Nadia Tsaurah
Date Deposited: 01 Aug 2017 22:03
Last Modified: 01 Aug 2017 22:03
URI: http://repository.unair.ac.id/id/eprint/59687
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